Meet Gwyneth Gyimah Addo, a Sight for Sore Eyes.

Gwyneth Gyimah Addo, often affectionately called Gwen, is a wife, mother, author, philanthropist, business leader, motivational speaker, marketing strategist and the CEO of Ghana’s leading human hair company, The Hair Senta.

After graduating from the University of Ghana, Gwen joined Standard Chartered Bank Ghana for six years. She holds an MBA in entrepreneurship and innovation from the China Europe International Business School (CEIBS) as well as an Executive Management qualification from Harvard Business School. Gwen was recently featured in a Forbes Africa interview on the global market boom of hair extensions and wigs. Her many awards include CEIBS Global Impact Award, CEIBS Most Promising Female Entrepreneur Award, and the 40 Under 40 Sales and Marketing Award.

Gwen founded the mega HIBS AFRICA global event to project the beauty industry on the continent and the Leading Senta Foundation which focuses on mentoring youth. Her first book, DIRECTION, is already creating impact in the lives of many young and adult readers. Her love, commitment, reliance and trust in the Lord is unquestionably the pivot around which her business success revolves.



It is hard not to like Gwen. She is absolutely winsome and authentic–what you see is what you get. This largely accounts for her over 100,000 following on Instagram, the social media platform on which she has virtually built her business. Finding high level leaders in Ghana who embody this year’s  Live2Lead theme of “Leading with Integrity for the Common Good” has not been easy. Many crowd-pulling speakers did not seem to fit the bill, if we were going to be serious about walking the talk. It has been heartwarming to get to know Gwen personally, upon high recommendation from my network, and to find her a leader of integrity. The icing on the cake, for me, was to expressly read from her new book, DIRECTION, how integrity is a non-negotiable for her and the multi-million dollar business she heads.

On October 7 this year, Gwen will share her views on leadership and integrity and how she manages to remain authentic in a cut-throat society. Mrs. Gwyneth Gyimah Addo is a sight for sore eyes, literally and figuratively. Friends, we are going nowhere without integrity. For in the words of Zig Ziglar, “It is true that integrity alone won’t make you a leader, but without integrity you will never be one.”

Tune up your personal, professional and leadership game at this year’s Live2Lead conference. Register now through this link. Nag your organization until they join this rising movement of learning leaders that will transform society by becoming a Patron of Live2Lead. A Patron company or individual is one that sends at least 10 leaders to Live2Lead. There’s no way we can have at least 100 such Patron organizations and companies in Ghana and not transform it, one centre of excellence at a time. Together we can change our country and continent for the better! Let’s do this! Register here, NOW.



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